Table 2: Deployment Strategy
Strategy
Due Date
Audience Responsible
Create an implementation plan to integrate the game into our UConn programs (4-H, EFNEP, SNAP-Ed). Strategic marketing plan for the game is developed. This includes integrating it into programs and promoting the game nationally and a strategy for reaching our end users/target audience.
Early April 2021 Amplifiers: NTAE team and wraparound services
April 2021
Amplifiers: NTAE team and wraparound services
Draft website and marketing materials for the game.
May 2021
Amplifiers: NTAE team and wraparound services
Host webinar on Connect Extension to share the key features of the game and a demonstration of how it will work for the Messenger audience.
August 2021
Amplifiers: NTAE team and wraparound services
Implement the game marketing and communications.
July 2021
Amplifiers and Messengers
Deploy the game and begin evaluating use and adjusting the deployment strategy.
August 2021
Amplifiers and Messengers
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