Key Informants
Purpose of key informants is twofold: 1) Obtain more information about the local attitudes and understanding of the issue 2) Identify champions for the need for your forum and validate it among peers as they can help identify who should participate in the forum Key informants are usually stakeholders within your community; some may have some technical data or information about the community or issue that could inform the issue naming and framing.
Online via Zoom Key Informant Focus Group 2020
As described in Figure 7, you can conduct individual Interviews or hold focus-groups both on- site and virtually. These key informants will reveal common themes across sectors while building relationships with these stakeholders. As you are gathering information from individuals from different backgrounds and perspectives, you are in the position to inform and build connections between stakeholders and thereby raising the importance of issues across Community Capitals sectors.
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