MEET THE AUTHORS
Rose Hayden-Smith, MA Ed, MA, PhD
Curator/Editor
Rose is the Extension Foundation’s 2020 Fellow for Technology in Extension Education. An emeritus Cooperative Extension Advisor with the University of California Agriculture and Natural Resources (UC ANR), Rose was a 4-H and Master Gardener advisor, and the first female director for Cooperative Extension in Ventura County. She led UC ANR’s sta tewide strategic initiative in Sustainable Food Systems. A practicing U.S. historian, she is nationally known for her research on victory gardens, food policy, and the American homefront in wartime.
Rose is the founding editor/curator of the UC Food Observer blog, launched in 2015 as part of the University of California’s Global Food Initiative. She spent the last portion of her Cooperative Extension career serving as an academic advisor in digital communications and Cooperative Extension education, helping her colleagues capitalize on the potential of social technologies. She is a former W.K. Kellogg Foundation Food and Society Policy Fellow, where her work focused on using digital technologies to promote school, home and community gardening. She currently works for the Extension Foundation as part of its publishing team in support of NTAE projects.
Greg Aronoff
Contributor
Greg is the Marketing Manager for the PACE program at Oregon State University. Learning about copywriting, personas, and human motivation, Greg graduated with degrees in advertising and psychology, and has spent the last fourteen years doing marketing and multimedia for the University of Colorado and Oregon State University.
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